DuneBerry Resort Wear is a unique, fun, colorful happy-place shopping experience in upscale multigenerational "Family" Resort Wear – It’s a Celebration of what’s fun about resort lifestyle apparel.

Our use of the “Dune” name was both driven by our love for the now internationally famous Sleeping Bear Dunes National Lakeshore (home of our DuneBerry Leland store); and in creating a somewhat nonsensical, whimsical and fun name for our Women’s, Men’s & Children’s Resort Wear boutiques.  As children, we looked forward to going to the Sand Dunes on the Northwest Lake Michigan shoreline every summer – ahhh… the fun and carefree “Dune Life”  where the windswept sand meets the blue water and blue sky!  We hope you will enjoy our celebration of what’s fun and special about the “Dune Life,” and Resort Living - we create a very special experience for you and your friends in our classic, preppy and sophisticated women’s, men’s & children’s resort wear (gifts & accessories) boutique - DuneBerry Resort Wear.